The Importance of Subject Line ________________

I am sure you would agree with me that your subject line is THE MOST important aspect that makes people open your emails, unless they’re coming from someone you know quite well. Create a great subject line, and your email open rate increases in leaps and bounds. Create a mediocre subject line, and you can see the open rate plummeting?
Why?
The reason lies in Continue reading
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Thank You + A Note On Year End Review

The year 2012 is nearing its end.

And it always helps to take some time out to do a year-end evaluation of your various online marketing efforts and uncover ways you can improve upon them in the coming year.

That’s what I am doing this week :)

I have realized that online success doesn’t just show up via some short-term PPC campaigns or by doing haphazard social media marketing or sending out unplanned/ infrequent Email Campaigns. Online success manifests through a combination of a number of specific things, in a consistent way, carried out in a Continue reading

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Doomsday Postponed!

Jokes apart – the world is not ending tomorrow. Our planet has been getting along just fine for more than 4 billion years, and credible scientists worldwide know of no threat associated with 2012.

Be thankful for what you already have, trust me future is bright & positive.

Shine!

AY

 

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So how do you select the right web designer?

Selecting the right web designer is very crucial for your upcoming website redesign project because otherwise you will be back to the square one.

Come to think of it, why are you getting your website redesigned in the first place? It’s because your previous web designer couldn’t do justice to your online presence. This might not always be the case (sometimes you’re redesigning simply because your business has grown or your original web design has outlived its duration), but in most of the cases individuals and businesses need to get their website redesigned because the existing design isn’t achieving much for them in terms of generating new leads and Continue reading

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Greetings for the Festi♥al of Lights

Dear friends –

I would like to extend my heartiest wishes to you and your family on this Diwali on behalf of myself as well as my team at Centronics Support.

May this Festival of Lights dispell the darkness that prevents us from doing our best.

I would also like to take this opportunity to thank you for all the support and trust that you have bestowed upon my abilities and experience – it really matters.

Best wishes and lots of greetings.

Stay safe, spread love and enjoy like anything.

Akshar

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Do you really need a website redesign?

Getting a website redesign is a critical decision.

It changes the status quo and in most of the cases it is also a big change in terms of how you approach your online presence.

Is your website merely a formality that needs to be there simply because every business has a domain name?

Or do you really recognise the massive potential contained within your website and its various components? Continue reading

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How to create your “About” page

Your website will likely have a number of pages. Many of these pages will be content based. They’ll exist for the simple value and benefit they provide your reader.

Other pages will be created to help brand or identify your business. One such page is your “About” page.

This page is essentially a story about you or about your company. Continue reading

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The Perfect Apology Email

How often do you come across the expression “I’m sorry”? And when you do, how often is your immediate reaction, “Oh no you are not”?

This is because the apology is not heartfelt.

We all commit errors. Only robots don’t; they develop faults, but they don’t err.

And it is up to us whether we use these errors as learning stepping stones or make it a habit out of repeating them. Anyway, that is an altogether different philosophical pondering, but once you have committed a mistake, a sincere and timely apology, or

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How to build credibility on your website

Credibility is important.When you have it, customers trust you.

Other websites link to you.

And it become easier to achieve your goals and succeed.

In this post – I am sharing how you can build credibility on your website…

Here are 4 credibility tips — Continue reading
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The “PS” secret

I have got an interesting stuff for you!It’s a secret ;)

And it’s been around for years, used by thousands of people in advertising & marketing – yet rarely used in our day to day email.

And this secret thing works well in attracting clients attention…So what’s the secret? Continue reading

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